Co-Design Workshop

To help JLL APAC adapt to the evolving corporate real estate landscape, an effort was undertaken to explore roles within the organization and the tools needed for success. The two month project began with in-depth user interviews with JLL stakeholders to uncover insights and build a foundation for understanding their needs. These findings shaped detailed personas representing various roles and workflows, ensuring future tools align with user requirements. Workshop planning followed, featuring co-design activities to encourage collaboration and innovation.

The culmination of the project was a full-day workshop with JLL APAC leadership, where the personas and insights were validated and expanded upon through collaborative activities. This workshop facilitated a deeper understanding of stakeholder priorities and identified key opportunities to develop or enhance internal tools that support JLL’s mission. By focusing on user-centered design principles, the project delivered a clear path forward for creating effective, need-driven solutions for JLL's internal teams.

The Workshop Planning phase centered on organizing a co-design session structured around three major phases: identifying persona candidates, defining personas, and interrogating user journeys. The workshop was carefully aligned with the product design process, incorporating participatory design principles through a series of divergent and convergent activities to foster creativity and collaboration. Materials were thoughtfully designed, including worksheets and large-format posters, to guide participants through each phase and support meaningful engagement.

The team ensured the workshop was well-prepared by printing and arranging posters around a shophouse workspace to create an immersive, collaborative environment. A full rehearsal was conducted to refine timing and logistics, ensuring all activities, discussions, and breaks fit seamlessly within the day’s schedule. This preparation ensured the workshop ran smoothly, providing JLL stakeholders with an engaging and productive co-design experience.

The full day workshop brought together JLL leadership from five APAC countries for a dynamic session in Singapore. Attendees were introduced to Design Thinking and used it to guide their progress toward innovative and forward-thinking ideas. Each activity began with a clear introduction, overview, and demonstration to ensure participants could effectively engage with the materials and activites prepared for them. This structured approach encouraged a shared understanding of the methods and goals among the group.

Throughout the day, participants alternated between working collaboratively as a full team and breaking into smaller groups for focused discussions and ideation. These smaller groups presented their insights and proposals back to the larger team, fostering a sense of shared ownership and creative energy. The workshop was a resounding success, leaving attendees feeling inspired and motivated to set ambitious goals for new internal digital initiatives.