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I’m currently leading the User Experience team at Taoti in Washington, D.C.

As Director of UX Design I'm looking after (and growing) an innovative, lean and effective team that delivers value to our clients. Get in touch with me to discuss speaking engagements and other professional opportunities.

My full work history is available on LinkedIn at

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Lion City

Republic of Singapore

Just north of the equator off the southern tip of the Malay Peninsula, Singapore has been called "instant Asia" because it offers an expeditious glimpse into the cultures brought to it by immigrants from all parts of Asia.


I lead design and research teams and together we create, build and scale user-centered and data-driven products and experiences for people all over the world.

I'm a father, a rendang lover, and a cocktail appreciator. Lately, I'm enjoying Poolsuite PresentsSteve Coogan, anything by teamLab, and a lot of hard science fiction. I'm building a design book library and I'm always up for a museum trip or bike ride.

To get in touch with me just say

Designing for humans

Designing for humans

More than a decade of solid user-centered research, testing and interaction design.

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Teaching at GA

Teaching at GA

Curriculum author of popular and relevant monthly Bootcamp courses for General Assembly.

Courses offered at GA
Making & Critiquing

Making & Critiquing

Staying sharp with side projects and speaking at conferences such as SXSW and WebVisions.

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